Tags: Edelman Public Relations

Trust in Business and Experts Rises

February 8th, 2010 by Collin Canright

After decreasing in trust last year more than any other institution, business is gaining trust in the public eye, according to the 10th annual Edelman Trust Barometer report. The 2010 report shows that trust in peers dropped dramatically while trust in business and experts increased. “Trust data shows that we’re desperately seeking out experts. This …