Tags: Social Media

Once Again, Email Rises from the Presumed Dead

May 12th, 2013 by Collin Canright

Today’s cool new social technologies are once again discovering that nothing gets attention like plain-old email. As social and media aggregation technologies evolve into powerful tools of personal news delivery, email remains one of the most effective means of personal delivery.

Digital and Interpersonal Themes: A View from SXSW Interactive

March 26th, 2013 by Collin Canright

A packed room of largely first-time attendees came to the Social Media Club of Chicago’s March meeting to hear about this year’s the South by Southwest (SXSW) Interactive conference—”SouthBy,” in the lingo of the regulars.

1,000 Tweets!

March 21st, 2013 by Collin Canright

I noticed yesterday that I had done 999 tweets, right on the precipice of my third major Twitter milestone. Coincidentally, I read that today is Twitter’s seventh birthday, and I think it’s awesomely appropriate for me to send my 1,000 tweet on this day.

Dave Kerpen’s #Likeable World View Includes GE Locomotives and Tropicana Orange Juice

February 24th, 2013 by Collin Canright

Dave Kerpen is a likeable guy—or a #Likeable guy, in social media terms. He probably hears that one a lot because he is very likeable as a speaker, and his business is all about the marketing power of social media, with two books featuring “Likeable” as the first words in the title.

My, how blogs have grown!

October 25th, 2012 by James Richter

Once the target of scorn and mockery, the blog is now embraced by journalists, businesses, and intellectuals.

How to Capitalize on Your Next Conference

September 24th, 2012 by Collin Canright

Parties, presentations, and handshakes. They are all part of the conference experience, but the opportunities for improved brand awareness, lead generation, and partnership growth don’t end there. In fact, your company’s most effective marketing could very well occur after the event.

Why Word-of-Mouth Is More Important than Ever

May 31st, 2012 by James Richter

No, they don’t have to actually use their mouths for it to count as word-of-mouth marketing.

Content Marketing Heats Up

April 19th, 2012 by Collin Canright

I know it’s true because I found three great articles on content marketing in my in-box this morning, reminding me of several more I had marked in the dreaded “to read” bookmark.

“A Ranking is Not a Business Outcome” and Other Tweets on Optimize by Lee Odden

April 10th, 2012 by Collin Canright

You get ideas through friends on social media and then go to Google to validate.

Not social only. Not paid search only. It all needs to work together.

Why Normal is Not Normal Anymore

March 10th, 2012 by Collin Canright

My partner, Collin, and I were working on content promoting an event the other day, and were looking at ways to describe today’s business environment. He first mentioned “challenging”—which we hear a lot these days—but then he went on to write, “where change is continual and ‘normal’ is out of date.”